Didn’t it make you feel good?
It is always important to show your customers they matter, however, the holiday season is a time when you can go the extra mile with a personal thoughtful gesture; it’s often the personal touches that separate you from your competitors. A holiday card is always appreciated, but making it more personal by adding a hand-written note lets your customers know that they are more than just another name in your database.
Hand addressed greeting cards are a great way to show your clients that they are important to you.
The dos & don’ts
- Choose a card that is unique along with a special stamp – stay away from generic boxed greetings.
- Hand-write the address and if possible a short personal note – don’t print out labels.
- Focus on the cheerful holiday/New Year season – religious content may not be for everyone.
Never send e-cards!